Project delivered for Hot Tin Roof
Julie was appointed by Hot Tin Roof to develop and deliver a PR strategy for its client, AND Digital, to support their strategic expansion into Scotland, focusing on establishing the brand within the local tech ecosystem and positioning the company as an established business leader entering the Scottish market.
Emphasising their people-first culture and core values, she crafted a communications plan designed to attract top talent and promote new office openings across the region.
This targeted approach secured extensive coverage across Scottish business media, significantly raising awareness of AND Digital’s presence, values, and career opportunities – supporting their ambitious growth and recruitment goals.
“When you work with Julie, you get the full package – sharp thinking, standout ideas, and results that speak for themselves. I worked with her during my time at AND Digital, where she led several high-profile campaigns, including the successful rollout of new offices across Scotland.
“Julie runs a tight ship, combining strategic insight with hands-on delivery – from shaping the big picture to securing media coverage herself. Any organisation would be lucky to have her supporting their communications. A senior consultant who delivers high-quality results with a down-to-earth, approachable manner.”
Andy Shaw, former Communications Lead, AND Digital